Put 'Em Back Post

The Toadfish Inshore Bundle is back for a limited time, giving anglers a free $60 tackle kit with select rod and reel combos. Packed with proven inshore gear from Egret Baits Vudu, SaltX, and Toadfish braid, the bundle includes shrimp imitations, paddletails, jig heads, circle hooks, and a popping cork. It’s everything you need to spool up your combo, tie on a bait, and start catching fish!

Marsh Madness Week 1 explores the lifecycle of an oyster from farm to table and beyond. Join Toadfish as we visit Charleston Oyster Farm with Tom Bierce, step behind the raw bar at 167 Raw, and ride along with SCDNR’s oyster shell recycling team. From aquaculture to restaurant service to shell pickup, discover how farmers, chefs, and conservationists work together to keep oysters, and our coastal waters, thriving.

Welcome to Marsh Madness 2026! This year, we'll follow the lifecycle of an oyster from farm to table to reef, highlighting the people and partnerships that make restoration possible. From local oyster farms and restaurants to SCDNR and local volunteers, discover how recycled shells become the foundation for new oyster reefs. Join Toadfish as we explore sustainability, conservation, and how together we keep putting ’em back.

Discover how Toadfish Pro Christian Conley targets shallow-water redfish during “Red October.” Learn where to find fall redfish in the creeks, what lures to throw, and how to fine-tune your presentation for more hookups. Featuring the Toadfish Flats Bastard and Carbon Elite II rods—built for technical inshore fishing and conservation-minded anglers who always remember to Put ’Em Back.

South Carolina shrimping is more than an industry - it’s a coastal tradition connecting generations of watermen. “Shrimp Gate” revealed that many Charleston restaurants falsely labeled imported shrimp as local, highlighting challenges for genuine shrimpers. Supporting wild-caught, local shrimp protects heritage, sustains coastal economies, and safeguards ecosystems. By choosing transparency and buying direct from trusted sources, diners help preserve both the flavor and the future of South Carolina’s shrimping legacy.

The Flats Bastard from Toadfish redefines inshore finesse fishing for spin anglers. Engineered for ultra-light lures and stealthy presentations, this rod bridges the gap between spinning and fly gear, letting anglers target tailing reds, bonefish, and other prized flats species with precision. Paired with the Carbon Elite II reel and our new 8lb Braid, this combo delivers unmatched control, accuracy, and power - making spinning gear in skinny-water more effective than ever.

Toadfish has launched the Abalone Collection to support the restoration of critically endangered abalone and the kelp forests they help sustain. In partnership with the Santa Monica Bay Foundation, proceeds from every product in the collection fund hands-on restoration efforts. With abalone populations down over 99%, this initiative helps bring balance back to coastal ecosystems—one reef, one shell, and one product at a time.

Toadfish’s biggest launch of the year is here: the Carbon II and Carbon Elite II combos. Redesigned from the ground up, these rods and reels are lighter, stronger, and more responsive than ever before. Whether you’re chasing reds on a flat or hunting snook deep in the mangroves, every detail is engineered for serious anglers who rely on their gear. Here’s what makes this new generation worth the upgrade.

Toadfish has launched three new tools built for inshore anglers: the Inshore Essentials Tool Kit, the upgraded Elite Series Pliers, and the premium 7.5” Titanium Pliers. Each product is designed with long-lasting materials, smart features, and practical utility to handle real on-the-water demands. From organized storage to corrosion-resistant performance, this new lineup raises the standard for fishing accessories built to perform day after day.