Toadfish Guide Series | Capt. Rob Williams

Learn the proper fish handling techniques to help preserve our fisheries and ensure a healthy future for our waters. In partnership with Matt Perkins, Marine Biologist at SCDNR, we break down the four crucial steps of fish handling: fighting, landing, handling, and releasing. From minimizing stress during the fight to using the right gear and techniques for a safe release, this guide will help you protect your catch and keep our ecosystems thriving.

Toadfish’s new line of waterproof bags—Backpack, Tote, and Sling—redefines versatility and performance for an active, coastal lifestyle. Featuring innovative MagLatch and DrySeal technologies, these bags offer 100% waterproof protection and adaptability. The Sling can be paired with either the Backpack or Tote for a hands-free, modular system that’s perfect for boat trips, beach days, hikes, and more. With rugged durability and sleek design, these bags keep your gear dry and organized, ready to take on any coastal adventure.

For Week 2 of Marsh Madness, Toadfish led beach cleanups at Anclote Key, Dunedin Causeway, and Sunset Beach, tackling plastic pollution. Millions of tons of plastic enter our oceans yearly, breaking into harmful microplastics. Common waste like bottles and bags can be avoided with reusable alternatives. The fishing industry also adds to plastic waste, making proper disposal crucial. Protecting our waters starts with accountability—grab a bag, clean up, and take action. Don’t #PutEmBack—#PutEmInTheTrash!